Mixing the hip-hop traditions of deft and dexterous lyrical salvos and groove-laden rhythms with the more forward-facing sounds of the contemporary West Coast scene, Crunch comes on like a sonic force of nature. Not to say that the music is wild and unstoppable, it’s smarter than that but it is both addictive and infectious in a way that transcends the usual cookie-cutter take on urban music.

West Coast Anthem is just that, a celebration of life in the part of the world that he calls home, its ups and downs, the highs and lows, in all its raw honesty. Spacious grooves allow understated pianos to come shimmering through whilst heavy vibes are laid down through the lyrical narrative.

Lethal takes a slower, darker and more dangerous creative route. Again it works because there is space in the song, the beats and keyboard wash doing only enough to frame the lyrics, which, as Crunch displays so well over these two songs, are the real star of the show.

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