You could make a good argument that Americana, as a genre, seems to have become a dominant force within Swindon’s original music bookings.

It does seem that almost every trad-folky and acoustic pop player, blues guy and country band, even many folktronic and indie kids, are donning a plaid shirt, growing a beard (well, the relevant 49% of them at least,) writing a song with the word “dust,” “highway,” “train,” “whiskey” or “lonesome” in the title and rebranding themselves as “Americana.”…

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