Unbreakable – Ashley J (reviewed by Dave Franklin)

Unbreakable Artwork_previewBuilding on the her previous single, Trapped, Ashley J continues with her mission to remind us what pop music should be about. Forget the gimmicks, the marketing tricks, the style over substance that many of her rivals employ to hide the fact that they don’t have a particularly strong track, this girl bases her songs on one thing. Confidence. The beats drive hard, the grooves look you in the eye, challenging you not to dance…by the chorus you will be dancing  anyway so you might as well just get on with it from the start… and the vocals land powerfully and with intent.

Ashley J is a back to basics girl, she has figured out the key factors that make pop music so potent and used that knowledge to deliver perfect, state of the art, music of the moment, dance floor, future classics. Sometimes the simplest of plans reap the greatest results and this approach of just getting the core ideas locked down so that the rest will follow, is working perfectly for her and I think Ashley J is a name which will soon be a fixture in the modern music landscape.


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